In my experience, the origin of innovation is fascination -- the state of being intensely interested in something. Enchanted. Captivated. Spellbound. Absorbed.
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What kids are good at.
Kids and those mavericks at work who make everyone nervous and running for their spreadsheets at the drop of a hat.
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A person who is fascinated does not need to be motivated... or managed... or "incentivized." All that person needs is time, some resources, meaningful collaboration, and periodic reality checks from someone who understands what fascination is all about.
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That's why Google gives its workforce 20% of their time to explore projects on their own. That's why 3M and W.L. Gore do something similar. They know that the root of innovation is fascination.
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If you, or the people who report to you, are not currently in a state of fascination about work it's time to turn things around. That is, IF you want to spark some innovation.
How do you do this?
For starters, here's one simple way, just to get things rolling.
THE SEED OF FASCINATION
- On a piece of paper, create three parallel headlines -- "What Fascinates Me," "People I Admire," and "What I Would Do If I Had More Time or Knew I Couldn't Fail."
- Jot down at least TEN responses beneath each headline.
- Look for intriguing, new connections between your responses. Any insights? New possibilities? Ahas?
- Now, think about ways you might incorporate these new insights or possibilities into your work life (while staying open to the fact that your company is capable of changing and growing).
- Jot down your new ideas.
- Circle your three favorite ideas and brainstorm them with a friend. Then pitch anyone who's influence can help you launch your ideas for how to bring more fascinating projects into your work life.
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